domingo, 10 de julio de 2016

MAD MEN:The Smoking pitch

In the class of thinking skills we see a video call Mad Men that is about a company of cigarettes,that they wont that people continued buying and that people not think that cigarettes kill,but the company give two ideas that you can see in these question.


1-Identify some of the uested interst in this scene.How do these work?
The company want people to choose them instead of other companies what is more they wont people to keep on buying their products even though they are being said not to be healthy.

2-Why is Peter ideas rejected and Dom idea accepted?
The idea of Peter was to persuaded people of buying luchy strikes ,but it accepted the fact that they were health -harming.In the other hand Dom idea explain their agarehes with harmless and friendly ideas by saying they were toasted what is more,while Peter´s idea linked their product of death.The idea of Dom suggested that even thougth all other companies toasted they cigarettes,by they  claiming it it gave a feeling as if it was a fact that made lucky strikes healthier than the others ones.

3-Find an old tabacoo advertising picture and analyse it in terms of vested interest and distortion of the truth
The avertising links doctorswith camel cigarettes that satisfies 2 vested interets.Doctors choose camel insted of other brorts,they suggest that their product is better and healthier than others.At the same time,if doctors smoke it,them they bust the myth around cigarettes wether it is more lifely for these not to be true,having doctors buying it does not make cigarettes effect on people health less dreadfut.




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